You know that feeling when you find a piece that’s equal parts versatile, classy, and makes you feel like a million bucks? That’s exactly what Tarun Tahiliani’s OTT delivers. A brand new store in Gurugram now open at the Ireo Grand View High Street.
OTT takes inspiration from the India Modern aesthetic and is designed to meet the needs of today’s Indian woman. Every piece in OTT is designed with intention—versatile, timeless, and a true reflection of Tarun Tahiliani’s signature style. This ready-to-wear line builds on his legacy with a range of separates that work well beyond just special occasions.
With the same high level of craftsmanship Tarun Tahiliani is known for, OTT offers designs that are easy to wear every day. Think sarees reimagined as trench coats, dhoti inspired trousers, and capes that effortlessly transition from day to night
Inside the newly opened store, you’re met with an environment that speaks the language of understated luxury. The layout encourages you to browse and shop at your own pace which is every fashion lover’s dream. As Tarun Tahiliani puts it, “Our mission is to empower Indian women with intelligent design that is rooted yet modern.” And this space brings that vision to life.
But what if we tell you –it’s not just about the clothes? The store also offers a curated selection of accessories and leather bags to perfectly compliment your look. Easily being one of our recommended spots for anyone looking to invest in sophisticated, wearable luxury that never goes out of style.
You will find everything from gilets (sleeveless jackets) and capes to belted kaftans, soft (light) jackets, and dresses—each one detailed with signature elements like jewel prints, Chikankari, and Kashida embroidery. All in all OTT offers pieces that will make you feel elevated, without compromising on comfort. Prices start at INR 14,000 a luxury that’s a little more accessible than you might think.
Timings: 11 : 7:30 PM
Price Range: INR 14,000 - 79,500
