20 Fashion Brands That Need To Be On Your Radar During Pink Friday Sale 2025

From statement jewellery to bags, Accessorize London has some of the most trendy and stylish products. What we love about the brand is its product quality and designs that are hard to find elsewhere. They are super affordable, too. And that’s not all, you’ll find a diverse range of products here that are suitable for all age ranges (quite literally), so it’s perfect for gifting purposes too. 

LBB Picks: Green Shoulder Bag and Gold Plated Gold Z Sparkle Lightning Bolt Pendant Necklace

Nykaa Pink Friday Sale Discount: Flat 65% off (first 3days) Up to 70% off

With peak winters being just around the corner, clothing that’s cute and keeps you warm is also about to enter the fashion chat. Cute sweater weather is a thing, and for that we only trust Only. For starters, a) the quality is commendable and has stayed consistent through the years, b) they don’t compromise on style, and c) they have classic designs that never go out of trend, so you can easily invest in their products. Additionally, their clothes are super versatile and can transform from workwear to date night with minor touches. 

LBB Picks: Regular Fit Beige Cardigan and Blue Relaxed Denim Jacket

Nykaa Pink Friday Sale Discount: Min. 40% Off + 10% Off

Outzidr is the brand you need to check out for fits so trendy, they give you 10/10 Kardashian-Jenner IG feed feels. From satin slip dresses to cottagecore-inspired cardigans to sultry corsets, they have got it all for any aesthetic you want to sport. Though it might take you some time to scroll through their collection and find what you want, it's totally worth the dedication.

LBB Picks: Black Puff Sleeve Chunky Sweater and Women Printed Full Sleeves Pink Sweater

Nykaa Pink Friday Sale Discount: Under 1499 + Extra 10% off

For the hundred and twenty-first (kidding) wedding function we are supposed to attend next month, we are eyeing Autumnlane to sort out our lighter outfits. They have beautiful co-ords and kurta sets for women. And the best part? They have a huge variety of silhouettes, styles, colours, prints and embroideries to cater to different tastes.

LBB Picks: Saba Yellow Co-Ord and Red Embroidered Kurta with Sharara and Dupatta

Nykaa Pink Friday Sale Discount: Min. 55% Off

It is quite hard to find quality Indian fashion jewellery that looks stunning but also not cheap. And Joules By Radhika has definitely cracked the code with their extremely fine finish and tasteful designs. Be it polki, diamonds, pearls or gold — they have all the baubles you need to elevate your wedding season looks.

LBB Picks: Divanshi Multi-Color Stone Studded Necklace and Green Kundan Polki Danglers

Nykaa Pink Friday Sale Discount: Min. 10% Off

When it comes to everyday clothes you can wear to work, casual outings, and the like, Rareism is a brand you must have on your radar! We love their clothes for how simple, to-the-point, and affordable they are. You’ll find everything from pants, a-line dresses, to shorts here. 

LBB Picks: Vegor-B Metallic Gold Jacquard Regular Mini Skirt and Fewdy Primary Multi Paisley Print Regular Crop Jacket

Nykaa Pink Friday Sale Discount: Min 50% off on the entire brand

A brand that has created a cult name for itself over the years— Tommy Hilfiger is one that you cannot go wrong with. We’ve always been big fans of their upper wear — t-shirts and polos — but we also stay for their light winter wear, which is not only decently priced but also lasts longer thanks to the quality and standards the brand is known for. 

LBB Picks: Navy Blue Regular Fit Polyester V-Neck Sweater and Solid Red Polyester Tote Bag

Nykaa Pink Friday Sale Discount: Min 40% off

For corporate folks, and for women who like to make an impression, FableStreet is that one homegrown brand that has always nailed it! Be it trending styles or evergreen, effortless picks, their clothes speak for themselves. We’re big fans of their office-wear appropriate tops and dresses that can easily be dressed up or down — depending on your mood! 

LBB Picks: Beige V-Neck Drape Top and LivIn Wide Leg Mid-Rise Parallel Trousers - Navy Blue

Nykaa Pink Friday Sale Discount: Flat 50% off 

Fun and feminine are perfect adjectives that carry the spirit of the brand Cider. The brand, launched in 2020 by four friends, offers versatile, trendy, high-quality clothing. The collection is a mix of Parisian and Tokyo street style, the fashion capitals themselves. Their styles fit an array of aesthetics, and we highly recommend them for stocking up on your staple dresses, slightly dressier tops, and shirts. Their LBDs should be on everyone's radar, and they really know how to create the most beautiful necklines, so make sure you also bag something whimsical for yourself.

LBB Picks: Lace Tube Tie Back Mini Dress and Sequin Halter Neck Crop Tank Top

Nykaa Pink Friday Sale Discount/Deal: Up to 70% off

If there is one brand that we have learned from Western influencers that is a 10/10 across the board, it is Free People. They have a lovely collection of basic tops and t-shirts and an even lovelier collection of not-so-basic t-shirts and tops. From sheer tops and dresses to bralettes and corsets, you get everything here, all of excellent quality. If you like your wardrobe to be unique and extra chic, shop from here. One thing we would like to see more of is an expanded size range, as these are only available up to XL.

LBB Picks: x free-est Onda Sleeved Mini Dress and Lucky You Mid Rise Jeans

Nykaa Pink Friday Sale Discount/Deals: Up to 50% off

Lipsy is a dream brand for anyone with an affinity towards a soft-girl aesthetic. They are perfect for grabbing something fancy. You can find the most gorgeous dresses that exude sophisticated luxury, elevating the glamour quotient in subtle yet chic ways. The patterns, styles, silhouettes, and quality channels opulence, and we would definitely be spending our bucks on their clothes that will be a classic in any wardrobe in the long run.

LBB Picks: Cornelli Artwork Jumpsuit and Halter Neck Pink Maxi Dress 

Nykaa Pink Friday Sale Discount: Up to 70% off

If your spending budget is too tight or you only want to invest in a few pieces, we’d say bet it all on NA-KD. Their collection is absolutely perfect for the winter season, will make you look like someone fashionable passing on the streets of London, and has your basics as well as your elegant occasion wear. Get some colourful sweaters and jeans, or cute dresses perfect for parties or your vacation, and channel your old-money individuality sans that money (obviously, sigh).

LBB Picks: Lace Mini Dress-Black and Soft Line Off Shoulder Top-Off white 

Nykaa Pink Friday Sale Discount: Min 50% off

Known for its high-quality denim and iconic styles, most of us own a pair of Levi's jeans, making it a go-to choice for casual wear. With a rich history dating back to 1850, Levi's has consistently been a part of everyone's wardrobe for its classic cuts and modern fits. The best part is their commitment to sustainability, as they use eco-friendly materials and responsible production methods, which sets them apart from others.

LBB Picks: Blue Solid Straight Fit Skirt and Navy Blue Solid Loose Fit Jeans

Nykaa Pink Friday Sale Discount: Min 40% off + 10% off

Known for its stylish, high-quality shoes, bags, and accessories, Aldo is a must-try brand that caters to both classic and contemporary tastes. The brand is a blend of craftsmanship and comfort; each piece is made with attention to detail, ensuring both durability and style. We highly recommend their bags and heels, which exude sophistication and charm. Whether you're dressing up for a formal event or looking for everyday chic, Aldo's versatile and on-trend pieces make it a brand we highly recommend. 

LBB Picks: Arrayan Women Wine Satchel Bag and Antonela Women Black Loafers

Nykaa Pink Friday Sale Discount: Flat 50% off on all styles

If we are looking for a sultry sequinned party dress, then we are undoubtedly investing in Kazo. Offering a great range of mid-length party dresses, along with cute tops and everyday sets of pants, Kazo takes all the points for making high fashion easier on the pocket. The quality is excellent, the silhouette falls just right, and their colour palette works well with Indian skin, so it's just perfect all in all.

LBB Picks: White Nadia Pleated Midi Dress & Belt and Brown Matilda Tweed Blazer

Nykaa Pink Friday Sale Discount: Min 40% off with a gift voucher

Gajra Gang will always have a special place in our hearts for its stunning ethnic wear, perfect for weddings and the festive season. And even though the wedding season is tapering off a bit, we cannot help but stock up for the spring weddings coming up. What we love about the brand is how they offer trendy clothes at really affordable rates.

LBB Picks: Lilac Tissue Ready to Wear Cowl Saree and Nani's Almari Black Chinon Embellished Asymmetric Kurta & Pant

Nykaa Pink Friday Sale Discount: Up to 60% off

It’s time for Christmas shopping, and there’s nothing wrong with treating yourself to a lovely bag (because you can never have too many!) In the past couple of years, Miraggio has been ruling the roost with its chic, elegant, and ever-so-trendy bags, suited for pretty much everyone. From huge totes to adorable shoulder bags, all their bags are high-quality and last a lifetime.

LBB Picks: Isabella Wine Shoulder Bag With Detachable Strap and Kate Black Shoulder Tote Bag

Nykaa Pink Friday Sale Discount: Min 30% Off + Extra 10% + Freebie

If you like us, plan your New Year’s outfit early, then definitely check out Forever New’s collection on Nykaa Fashion. An OG since the good ol’ days, they are a one-stop shop for anything formal and sophisticated. We absolutely love their dresses for how perfectly they fit. Since they are a little pricey, we don’t mind buying our fit in advance because hello, we love discounts!

LBB Picks: Laura Faux Fur Wrap and Brown Issie Stitch Interest Mini Dress

Nykaa Pink Friday Sale Discount: Bags at up to 50% off and Min. 30% Off + 10% Off

When it comes to lingerie that looks good but feels equally good (or comfortable), M&S tops. Nykaa’s Pink Friday Sale is the perfect time to stock up on the essentials like briefs, bralettes, and buttery soft night suit sets that no one does better than Marks & Spencer. Also, if you had been waiting to invest in good shape-wear, now is the time to do so!

LBB Picks: Cotton Rich Embroidered V-Neck Top and Blue Wired T-Shirt Bras (Pack of 3)

Nykaa Pink Friday Sale Discount: Up to 40% off

If there's one thing The Souled Store does best, it is capturing all our fandom love and putting it into funky t-shirts, phone covers, backpacks, boxers, mugs, hoodies, and so much more! To add a pop of pop culture to your wardrobe, this brand must be in your cart this sale season. They have a wide range of designs based on sitcoms, artists, movies, slang, and sarcastic and geeky lines.

LBB Picks: Penguin Women's Oversized Sweatshirt and Women's Brown Embroidered Oversized Sweatshirt

Nykaa Pink Friday Sale Discount: Min 30% off