Nykaa's Pink Friday Sale 2025 Is Here & Here's What The LBB Crew's Eyeing

I am a big fan of lip stains, and currently, my favourite is the Fenty Poutsicle (to give you an idea, I rarely am able to finish a lip product before it expires but I finished this one!). I have heard so many great reviews about e.l.f's glossy stain; some even say that it beats Fenty. This lip stain promises a long-lasting, comfortable flush of colour to your lips. It's lightweight, non-drying and is super pigmented! Currently there are eight beautiful shades to choose from, and I'm leaning to buy Basic Beige or Spicy Sienna.

Nykaa Pink Friday Sale Discount/Deal: Buy 1 Get 1 Free

— Muskan Bansal

When it comes to lipstick formulae, I tend to worship Bobbi Brown because of how good it is. I'm a strictly matte lip person, but this lip tint completely changed that for me. I love their tint! It's long-lasting on the lips, comes in nine shades, is not at all sticky on the lips and gives a very hydrated glossed-up look without it looking tacky and 'chip-chip'. 

Nykaa Pink Friday Sale Discount/Deal: Up to 30% Off

— Diana Viegas

My goal in life is to look like my sweat glands produce 24K gold. I am all for the dewy, dolphin skin trends this year has blessed us with, and I am not willing to cross over to the matte side of things any time soon. My year-end gift to myself is the original dewy skin gangster product, i.e. M.A.C.'s Strobe Cream, so I can be the physical manifestation of the highlight of everyone's life.

Nykaa Pink Friday Sale Discount/Deal: Flat 30% Off 

— Manya Ahuja

This powder from Charlotte Tilbury holds a non-negotiable place in my makeup routine. The finish does more than justice to the 'airbrush' description as it leaves a light whiff of powder on the face with a few sweeps. Being a finishing powder, it sets your makeup in place with a soft satiny veil of powder, unlike typical setting powders that leave the skin looking powder-y like a plastered wall.

Nykaa Pink Friday Sale Discount/Deal: Flat 30% Off On Bestsellers

— Siya Chopra

I reside in Mumbai, and this serum-in-lotion works very well for me all year round. It gets absorbed very quickly in to the skin and is also very easy to layer with a moisturiser without feeling like you put too much on your face. I use it as a night-time serum.

Nykaa Pink Friday Sale Discount/Deal: Up to 60% off + 10% off on INR 599 + Free gift on INR 499

— Sanchari Pandya

If you ask me about my favourite moisturiser, it would have to be Cetaphil's Moisturising Lotion. I've been using this product for a couple of years now, after my dermatologist suggested it to me. It's perfect for people who have dry to normal skin type. You may feel it's a bit thick when you first apply it but give it a couple of minutes and it gets absorbed, keeping you moisturised all day.

Nykaa Pink Friday Sale Discount/Deal: Up to 30% off on entrie range + 1 Free Mini on INR 599+ and 2 Free Minis on INR 999

— Deepa Gautam

When it comes to foundation, I like to stick to what looks best on me and something that has worked well for a couple of years now is this foundation from Estee Lauder. The formula is lightweight and feels comfortable on my skin throughout the day. It's got an additional SPF 10 and offers an extensive shade range of 50+ colours.

Nykaa Pink Friday Sale Discount/Deal: Flat 15% off + Buy 2 Get 1 Free + minis on purchases

— Anshika Makhija

I completely love this crayon lipstick, and it has become my favourite nowadays. I am currently using the shade Stay Exceptional, which I can't get enough of. On Pink Friday sale, I'm probably going to diversify my shade (eyeing the shade Enjoy The View) collection since the formula suits me. It's moisturising, comfortable to wear and glides on your lips.

Nykaa Pink Friday Sale Discount/Deal: Up to 50% Off + Free Gift On INR 999+

— Sukriti Dewan, Visual Merchandising

I’ve been a fan of Victoria’s Secret ever since I received their iconic Bombshell perfume set as a gift. But it’s their body mists and lotions that really stand out—offering top-tier quality and an impressive range of fragrances that set them apart from other brands. Sure, they can be a bit of a splurge, but if you're on a budget, the Pink Friday sale is the perfect opportunity to stock up. With body care products at 50% off, you can score that signature VS glamour without breaking the bank. My pick would be their Pure Seduction Fragrance Lotion which comes with a unique scent of juiced plums and crushed freesia. Trust me, if you’re as obsessed as I am, this deal is too good to miss. Grab it before it’s gone!

LBB Tip: Here's a list with our favourite VS mists!

Nykaa Pink Friday Sale Discount/Deal: Lotions and mists for flat INR 999

— Saumya Rastogi

From their iconic Water Sleeping Mask, to the Cream Skin Ceramide Refiner, Laneige has quickly become a skincare holy grail for me. Their formulas are packed with top-notch ingredients that work wonders on my acne-prone skin. Plus, they’re dermatologically tested and hypoallergenic, making them perfect for sensitive skin like mine. I would recommend buying their Lip Sleeping Mask in Berry which will keep your lips hydrated and juicy as ever! 

Nykaa Pink Friday Sale Discount/Deal: Flat 20% on bestsellers + Free gift on INR 999+

— Saumya Rastogi

Buying Clinique products might have been the only investment that I have made in the past year (alarming for my bank account), but hey, I have no regrets. Their famous moisturise surge is an absolute holygrail, containing aloe bioferment and hyaluronic acid that instantly breathes life injection into the skin, with a glowy-dewy effect. I am also a big fan of their Black Honey lipstick, which is what you can see me wearing on most sunny days. 

Nykaa Pink Friday Sale Discount/Deal: Flat 20% off on bestsellers

— Nitika Yadav

Kay Beauty has been winning hearts ever since they joined the beauty industry. They are affordable, as well as great in quality, and for me, have really outperformed many other brands in my vanity. I cannot get enough of their liquid lipsticks, made for Indian skin tones. They sit very comfortably on my lips and last for hours, even with my annoying habit of eating up every lip product I apply. They are also smudge-proof and transfer-proof too!

Nykaa Pink Friday Sale Discount/Deal: Up to 35% on bestsellers and Free gift on INR 1,199+

— Nitika Yadav

For people like me who are skeptical about spending big bucks on makeup, Swiss Beauty is the perfect fit, with their paraben free, vegan and diverse makeup products. While this is the year of their holographic eyeliners, I cannot move on from the excellence of their long lasting makeup fixer. Enriched with Aloe Vera and Vitamin E, this makeup fixer glides smoothly onto my skin and does not leave it looking oily. It also delivers hydration, talk about performing double duty! This setting spray sets both my look and mood for the day. 

Nykaa Pink Friday Sale Discount/Deal: Minimum 30% off + Free gift on ₹329+  

— Niveditha Kalyanaraman

Plum is the kind of brand I would be besties with. Simple, light on my wallet and value for money, I simply adore their range of products and the amazing flavour notes they have from their Vanilla Caramello to their Hawaiian Rumba range. Brownie points for the vegan nature of their products. I was introduced to the brand with their vanilla caramello underarm roll on, and I have subscribed to their products ever since. The star of the show and my skincare universe would have to be their 10% niacinamide face serum. There are tons of ricewater masks in the market (courtesy exploitation of Japanese skin secrets) but this one tops it all. Getting that perfect, effortless glowing skin is tough, but this serum is light, easy to use and affordable and I love how this brand marries beauty with the goodness of nature. 

Nykaa Pink Friday Sale Discount/Deal: Up to 35% off for Prive customers

— Niveditha Kalyanaraman

If you know me, you also know that I'm a maniac when it comes to perfumes, and Libre by YSL has been on my wishlist for eons now. Patiently waiting for the brand to go on some sort of a discount, I’m beyond excited that they have an offer! So if you’re like me and decide to buy one bottle for yourself and one for someone lucky and to check off your Christmas shopping list too, then look no further. 

The perfume itself is a stunning lavender forward floral scent that is perfect for the winters and to wear during night events. It’s long-lasting, luxurious, and will make anyone wearing it feel like a million bucks! 

Pink Friday Sale Discount/Deal: Up to 15% Off + gift on all orders

— Diana Viegas

One self-care habit I have inculcated from my mom after repeated harsh reminders over the years is to always apply a good body cream/lotion to keep your skin hydrated. A little bougie for my pocket, the Sol de Janeiro Bum Bum Cream is my current favourite, and while I am not too sure if it does all that skin firming action it claims to do, I just love the scent too much so a restock on discounted pricing will be much appreciated. The formula contains various seed oils, cupuaçu butter and guaranà that keep the skin feeling moisturised and supple while smelling like a dessert.

Pink Friday Sale Discount/Deal: Flat 20% Off + 5 Free Gifts On Holiday Kits

— Siya Chopra

Designed especially for Indian skin tones, Dot & Key’s tinted sunscreen is my go-to daily sunscreen for three reasons: a) it even outs skin tone with a natural, non-oily yet dewy finish, b) it’s infused with niacinamide and hyaluronic acid, and c) it has SPF 50+ with PA++++ sun protection. It’s literally skincare and sun protection in a bottle. With 5 shades, it’s easy to find the one that matches your skin tone, and on good days, you won’t even need a concealer over it.

Nykaa Pink Friday Sale Discount/Deal: Flat 20% Off + Free Gift On order above INR 399

Regardless of whether you’ve dull, damaged hair or not, Olaplex products are a healthy hair’s holy grail. Unfortunately, this holy grail comes with a hefty price tag. But this time, during the Nykaa Pink Friday Sale, Olaplex is going overboard with discounts and if you’ve been waiting to try out their products, no time like right now. This Strength & Shine treatment kit is on my list, as I already use the bonding oil regularly and have been wanting to try the hair protector for a while. Their Bond Maintenance Shampoo is also excellent.

Nykaa Pink Friday Sale Discount/Deal: Flat 25% Off on Combos, Flat 20% Off on Singles, and Free Minis on orders above INR 2,700

— Yukti Malhotra

Finding your signature scent is as important as that outfit you've spent hours finding. If you know fashion, you know no outfit is complete without a good fragrance, and that for me is Ferragamo's Signorina Eau De Parfum. It's a light, sophisticated, fruity-floral fragrance that is ideal for everyday wear. It opens with top notes of pink pepper and black currant, followed by rose, peony and jasmine. Meanwhile, the base features warm notes of panacotta, musk and patchouli. It's a perfect blend of style and freshness.

Nykaa Pink Friday Sale Discount/Deal: Up to 45% Off

— Yukti Malhotra

If you want a sunscreen that protects and nourishes, the Beauty of Joseon Relief sunscreen is brilliant. Infused with 30% rice extract and fermented grains, it hydrates and calms your skin with a broad-spectrum UV protection. The texture is lightweight and watery, blending in quickly with no visible white cast making it ideal for all skin types and for long, all day use. 

Nykaa Pink Friday Sale Discount/Deal: 30% off 

— Diana Viegas

Hair care is something that you cannot sleep on at all! And if you’re someone who hs hair that is damaged, stressed, and in need of some saving, then this L’Oreal Paris Professionnel combo is what you need! It comes with the hair mask and the shampoo that claims to help strengthen, smoothen, nad help repair damage from the first wash itself.  Being someone who has used the mask religiously for a long time now, we can certainly vouch for this! The shampoo gently cleanses while rebuilding — and the masque enriched with lactic acid, ceramides, and phytokeratin deeply nourishes, restoring lost lipids.

Nykaa Pink Friday Sale Discount: 20% off and a free gift on INR 1,299+

— Diana Viegas

There’s no one who dosn’t love a good Bath and Body works product, and when it’s on sale? All the more, while we’ve been fans of almost all their collections, we cannot pass up on A Thousand Wishes — especially the shower gel. With notes of amber, peonies, and proceso, this shower gel is one that not only makes you feel all good, but smell great too! 

— Diana Viegas