12 Best Brands For Bag Charms To Hop Onto The Trend

One of the first luxe brands to officially declare that bag charms are back is Coach, and oh, they’re using it in the snazziest way possible! From food-shaped charms like pretzels and apples to chic mirror keychains, their collection is a total vibe. They’ve got something for everyone, be it leather chains, novelty straps, or even skinny scarves!

LBB Tip: While Coach does not directly ship to India, you can check out their stores via Coach’s store locator!

Hannan has the kind of charms that would not fail to charm you away. From sparkly letters to hearts and even a multi-charm chain with beaded bows, the variety is nothing short of amazing. They are mostly made from resin and brass, so durability is unquestionable. The brand also has some really cute rings and bracelets!

For something more affordable and delightfully desi, check out Dhaaga Life. Their embroidered bag charms are true works of art, with tassels, shells, and coins galore. It’s a maximalist dream come true! I would 100% recommend checking out their half-moon bags as well! 

Funky at its best, The June Shop does cute essentials like no other. They always have some unique element or the other, be it stationery, eyewear, planners, or accessories like bag charms. I mean, you would not see a floral cactus keychain so easily, would you? Aside from super-cute objects, they also have eye twin mirrors, cloud pouches, and even stands to hang all your bag charms (which you’ll definitely need after a shopping spree here).

Pro tip: Know more about this brand here.

Accessorize London mostly has the kind of bag charms that once you fasten them, there is no going back. Their keychains are super-functional, with tiny coin pouches, card holders, and fluffy notebooks. They even have the cutest backpack bag charms that are surely going to spark a conversation. 

Also check: 10 Bags That Have More Personality Than Your Ex

Of course, one of Victoria's Secret's lace lingerie is on my wishlist, but their bag charms are just as swoon-worthy. If you are really loyal to the brand, go for one of their stunning brand-name keychains. Their charms are tiny but still mighty, especially the wristlet stripes with a sparkle finish. They’ve also got the dedicated bride and bridesmaid charms, perfect to carry during “Miss to Mrs” celebrations.

LBB Tip: Check out 8 brands as sassy as Victoria's Secret

If you really want to stock up on a bucketload of bag charms, there you go, The Charm Shop is all you need to do so. They’ve managed to make even letter keychains look cool! There are charms with multiple chains decorated with card suits, fruits, evil eyes, and whatnot. I am absolutely in love with their coffee mug charms; can't wait to flaunt them off while sipping my morning brew.

If Bohemian is your type, then Krafted With Happiness will definitely pass the vibe check. I have always been a fan of their culture-based earrings and fabric bangles, but their bag charms ALSO didn't fail to mesmerize me. From beadwork to tassels to hand-painting to threadwork, they have practically used all kinds of art forms and made masterpieces. 

Yes, the internet is still battling out if Labububs deserve to be as hyped as they are but you will have to agree that they have become a collectible. These collectable plush toy monster elves are creepy but cute according to most. Anyone and everyone who feel the push to get their hands on something that's leading the trend conversation will absolutely love to get their hands on one!

LBB Tip: Labubu can be bought in India through the many resellers offering them online.

Check out Savana for cutesy bag charms on a budget. I am currently eyeing this dog bag charm which is 100% adorbs and adds that added level of cuteness to even the most basic bas in neutral colours. I love the one in brown but you can also choose from bright pink, black, light pink and white. Or, check out the other pearly and embellished bag charms on their website.

Tiger Marrón's limited range of bag charms is well-crafted, tasteful and far from fast fashion. Made from top grain biodegradable leather, the quality is lovely for the price. The stitch, material quality and hardware quality— all contribute to making their bag charms worth the money. I am planning to get this pink bow charm to dress up my bags and wristlets, but also found this equestrian-inspired one with fringed detailing.

Hand on heart, I was borderline obsessing over these cherry bag charms the Tik-Tok girlies had clutched to their bags. And a fruitful scroll on the internet brought me to Palay's website. This bag and keyring features a red cherry charm with a shimmering glitter finish and gold hardware, just what your summer bag needs for some dolling up. Additionally, this homegrown brand has more bag charm options for you!